The Brief

Speedibake are a baked goods company supplying to a customer base across all channels; foodservice wholesalers, contract catering, end users, export and retail. 

We have been working with Speedibake for over 6 years to help with their marketing materials and also design food packaging that goes into the likes of Asda, the Co-op, Tesco and other house hold names. In our latest project we were asked to create artwork for a set garlic bread baguettes and slices that would be stocked in Iceland stores across the country.

Expertise Used

Graphics Design

Sector

Food & Drink Manufacturing

The Solution

Speedibake gave us a very detailed brief stating how the product needed to be captured for Iceland. We then organised and art directed a photography shoot with our trusted food stylist and food photographer. Once we had the edited imagery we created four different artworks, a two and five pack garlic bread baguette and a six and ten pack of garlic bread slices. 

The artwork needed to be consistent with their previous packaging design and were well received by the client. It‘s always a pleasure to come across our designs in the world, in this instance Iceland supermarket. Not only did they look great in the freezers, they tasted fantastic!